Free and paid certificates to obtain online

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The digital marketing the industry is one of the fastest growing industries in the world today. It was predicted that by 2026, the global digital marketing and advertising market will reach approximately $786.2 billion. There are many career opportunities for digital marketing enthusiasts. If you want to progress in your career, it is necessary to do groundwork. Maybe some advanced certifications in digital marketing will help enhance your career.

7 Renowned Online Digital Marketing Certifications: Free and paid

Certifications can help you gain the skills and knowledge needed to succeed in this field, and some basic courses are free. There are a variety of digital marketing certifications out there, and you can find the type of certification that best suits your interests by exploring the different websites. Here are our top 7 picks.

Google Garage Digital Marketing Basics

Google Garage offers a comprehensive online marketing course that helps beginners understand the basics of digital marketing. This course is designed for people who are new to marketing or want to learn more about marketing their business online. The course covers topics such as digital marketing tools, social media marketing, and search engine marketing (Google ads). It also provides tips for creating an effective marketing campaign and improving your business’ online visibility.

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The course contains 26 modules with 40 hours of video tutorials. It’s self-paced learning with unlimited access. The good thing is that it is a free course and you will get a certificate upon completion of the course which will boost your CV.

Course link: https://learndigital.withgoogle.com/digitalgarage/course/digital-marketing

Semrush Academy Digital Marketing Course

Semrush Academy offers a comprehensive suite of online marketing courses that can help businesses keep up with the latest trends. The courses cover a wide range of topics, including SEO, social media, content marketing, and email marketing.

Plus, each course is taught by an expert in the field, so businesses can be sure they’re getting the most up-to-date information. With Semrush Academy’s digital marketing courses, anyone can stay ahead of the game and ensure they are reaching their consumers in the most effective way possible.

Most Semrush courses are free, but you can also take paid courses. So why not take advantage of this great resource and learn everything you need about digital marketing today?

Course link: https://www.semrush.com/academy/

HubSpot Online Marketing Course

HubSpot offers online marketing courses on a variety of topics, including content marketing, search engine optimization (SEO), and email marketing. Courses are self-paced and can be completed in as little as six weeks. Each course includes video lessons, quizzes and practical work.

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The content marketing course covers creating buyer personas, developing a content strategy, and executing a content marketing plan. The SEO course covers keyword research, on-page optimization, and link building. The email marketing course covers segmentation, automation workflows, lead nurturing emails, and deliverability. HubSpot’s online marketing courses are a great way to learn the latest marketing trends and best practices.

HubSpot offers both paid and free courses.

Course link: https://academy.hubspot.com/course

Copyblogger Internet Marketing Course

Copyblogger’s Online Marketing Certification Course is a comprehensive guide to becoming a successful internet marketer. The course covers everything from choosing a niche, building a website, driving traffic, and generating leads.

Whether you’re new to the world of online marketing or looking to take your business or career to the next level, Copyblogger’s online marketing course is an essential resource. You will learn digital marketing in 16 ebooks and 20 emails for free.

Course link: https://copyblogger.com/online-marketing-course/

Digital Marketing Course by LinkedIn

LinkedIn’s Digital Marketing Course provides comprehensive training in digital marketing. The course covers all essential topics including Digital Marketing Basics, Google Analytics 4 (GA4) Essential Training, SEO Basics, Google Ads Essential Training, Content Marketing Basics, Marketing Basics social media and social media marketing.

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The course is designed to give students a thorough understanding of each subject and the skills needed to excel in the field. By the end of the course, students will have a solid foundation in digital marketing that they can apply to their career goals. And of course, you will get a certificate.

Course link: https://www.linkedin.com/learning/paths/become-a-digital marketer

Digital Marketing Course by Udemy

There are many reasons to consider taking a digital marketing course. Maybe you want to start your own business and need to learn how to market your products or services online. Or maybe you already work in marketing but want to stay up to date with the latest trends and best practices. Whatever your reason, Udemy has a wide range of courses to choose from.

You can find courses on everything from search engine optimization (SEO) to social media marketing, and they’re all taught by experienced instructors who are experts in their field. With Udemy, you can learn at your own pace and access your courses on any device, so you always keep your skills up to date. With so many benefits, there’s no reason not to take a digital marketing course on Udemy. You will also get a certificate after completing a course.

Udemy marketing courses start from just $10 (depending on the offerings).

Course link: https://www.udemy.com/course/marketing/digital-marketing/

Coursera Online Courses

The world of marketing is constantly changing, which means those who want to stay one step ahead must constantly learn. This is where Coursera comes in. Coursera offers a wide range of digital marketing courses designed to help you master the latest tools and techniques. They offer online marketing courses in collaboration with the most famous institutions and universities in the world.

There’s a course for everyone, from social media marketing to search engine optimization. And best of all, courses are highly valued with certification. Whether you’re just starting your marketing career or looking to brush up on your skills, Coursera has the perfect certification courses for you.

Course link: https://www.coursera.org/navigate/company/marketing

Last words

The best digital marketing certifications will help you stay ahead of the game in this fast-paced industry. Whether you are looking for a globally recognized free or paid online certificate in digital marketing, the list mentioned above will set you up for success. You can take these courses to accelerate your career. These courses may be upgraded or fees may be added depending on the organizations providing the certificate. However, in addition to earning certifications, implementing these skills and knowledge in a practical way is essential to building a lasting career as a digital marketer.

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