Pitcher recognized in the Gartner® Market Guide for Sales 2021


NEW YORK, August 25, 2021 (GLOBE NEWSWIRE) – Launcher, the end-to-end omnichannel unified selling platform for enterprises, has been named a representative supplier by Gartner Market guide for sales support platforms, published on August 17, 2021.1 According to the report, “Sales support platforms provide essential functionality to support the empowerment of sales organizations through content, training and coaching.”

“We believe that being recognized by Gartner in this market guide is the culmination of a strong year for Pitcher,” said Mert Yentur, CEO of Pitcher. “From the start, we have been committed to improving every step of the B2B sales journey and the industry’s need for a complete sales solution.

The Market Guide finds that “the demand for sales enablement platform technology has made it a core technology stack purchase for organizations with both direct sales channels and partners.” The report includes the following recommendations:

  • “Make sure the proposed vendors can support your use cases and have customer references similar in size and verticality to your organization.
  • Look for vendors with a holistic approach to sales support to support your entire sales support initiative, including digital sales content, training, and coaching.
  • Prioritize vendors with full DSR capabilities to improve revenue execution.

Today, Pitcher is the only mobile sales support solution capable of effectively managing the entire sales journey, from content creation and coaching to account reviews and action plans. Pitcher serves four target industries – Life Sciences, Manufacturing, Consumer Goods, and Financials – and has created their end-to-end, holistic super app after integrating it with representatives in each vertical to uncover their specific needs. sales journey.

A Gartner Market Guide helps:

  • “Manage the risk of investing in an emerging market by having an overview of its direction and potential.
  • Support the argument for allowing an emerging market to evolve further before making a commitment.
  • Study the types of vendor options in the market and understand how offerings are likely to evolve.2

A full copy of the 2021 Market Guide can be downloaded here.
1Gartner, “Market guide for sales support platforms ”, Melissa Hilbert, Mark Paine, Alastair Woolcock, Doug Bushee, August 17, 2021.

2Gartner Research Methodology, Gartner Market Guide, https://www.gartner.com/en/research/methodologies/market-guide

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About the launcher

Pitcher is the world’s leading provider of sales support for effective customer engagement and business efficiency through dynamic digital tools, personalized content and a streamlined user experience. Pitcher’s Super App, an omnichannel end-to-end unified sales support platform for businesses, revolutionizes the sales process by reducing complexity and increasing ROI while delivering to sales and marketing teams the industry’s most robust suite of fully integrated features and functionality. With extensive industry experience, Pitcher is an essential partner for sales, field sales, and marketers worldwide. Launched in 2011, the Pitcher Super App for Sales Support is deployed in 140 countries, and Fortune 500 companies in the life sciences, consumer goods, manufacturing and financial services industries use Pitcher to drive customer engagement and commercial excellence. Based in Zurich, Switzerland, Pitcher also has offices in the United States, Mexico, Turkey, Spain, Hungary, Singapore, Germany, United Kingdom and China.


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